About Us

Who We Are

A group of developers based in Auckland New Zealand with a passion for software and automation. Our focus is giving small business the tools they need to grow in the ever evolving digital world.

Our Story

Covid-19 speed up the need for small businesses to have an online presence. During lockdown the co-founders helped several small businesses transition and realised there were several key challenges inhibiting small teams from having a competitive platform. Our goal at Made Simple Apps to help the local independent store punch above its weight on a national stage.

Meet Our Spectacular Team

Chris
Co-founder, CEO

Raised in Kaitaia on a New Zealand farm, Chris understands the challenges facing small business firsthand. He combines his PhD in Engineering and strong communication skills to diagnose business pain points and deliver data-driven solutions.

Tony
Co-founder, CTO

Holding a PhD in Engineering, Tony has an interest in algorithms and possesses a keen eye for technical details. Originally from Hong Kong, he has developed a passion for running and climbing from his time in New Zealand.